The Hall Family Foundation is a private philanthropic organization dedicated to enhancing the quality of human life. Based in Kansas City, MO, the foundation understands what life is like for their community and decided to create something that expressed their community’s experiences over the last year. They felt that a newsprint feel could accomplish that, but they didn’t want to sacrifice the performance and ink holdout that offset printing provides. The Hall Family Foundation also wanted to choose a color palette and paper that were reflective of the times we were in, but had to consider their budget for the overall product. Prioritizing performance, quality and budget only left them with one option—Husky Paper. The result of their efforts is the Hall Family Foundation In This Moment piece that you see here
